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    June HIHRC Breakfast and Meeting - Strategic Implementation of Social Media Programs

    Date: June 11, 2014, 7:30am – 9:30am
    Weaver Ridge, Peoria
    $40.00 Non-members; $25 Members; $15.00 Students
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    How to Utilize Social Media for Business Success- Presented by Heidi Rottier

    Social media has been described as the interaction among people in which they create, share or exchange information and ideas in virtual communities and networks. This type of media differs from traditional media in several ways, including frequency, quality, immediacy and permanence. For participants in this highly interactive communication realm, the benefits now extend beyond personal social sharing to encompass business strategies and employee issues.

    Attend this program to learn how you can use social media to enhance your company’s success as well as your professional success. Highlights include social media policies and pitfalls, recruitment techniques, tips on networking and marketing and more! Various platforms such as Twitter, Facebook and LinkedIn will be evaluated. Bring your mobile device with internet access if you want to review certain sites as they’re being discussed.

    Heidi Rottier has been a part of the Marketing faculty at Bradley University since 2001.  Heidi was responsible for developing the University’s Social Media Marketing concentration and teaches across all facets of the program.  A central Illinois native, Heidi offers her time in a variety of volunteer capacities, particularly for non-profits that need assistance in developing a social media marketing strategy.  She and her husband, Dave, and daughter, Elin, live in Washington, IL.

    7:15 am – 7:30 am Registration & Networking

    7:30 am – 8:00 am Breakfast & Business Meeting

    8:00 am – 9:30 am Program

    Register for the Meeting


    This meeting is SPONSORED BY:

    *This program has been approved for 1.5 (General) recertification credit hours toward PHR, SPHR and GPHR recertification through the HR Certification Institute.